To revive handicraft industry by bridging the gap between rural artisans and urban customers.
Region of operation
Mumbai, Maharashtra Country: India
Key product / Service
After 2001, Kutch earthquake in Gujarat, Neha Gandhi was working on relief projects where she knew about the rural handicraft culture. Hence, she started Matsya Crafts to revive the dying handicraft culture and to boost the living conditions of the rural artisan. Matsya Crafts, today, links with various NGOs to spread its work and awareness about the handicraft culture. Various artefacts manufactured by the artisans of Matsya are home decor, home furnishings, studio pottery, giftings and green products. The organization also conducts craft tour and meetings with the artisans. Currently, the organization is striving to attain a Fair Trade Certification.
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